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14 & 15

MAY 2019





About the Smart Mobility Institute

The Smart Mobility Institute will focus on five workshop sessions and best practice sharing in the field of Mobility Management. The institute is designed exclusively for corporate fleet and mobility managers with an international responsibility.

Both the evening programme on 14 May and day programme on 15 May are mandatory  for all participants.

The evening programme will feature new products and concepts in MaaS from the event partners, which they will reveal in exclusivity for the participants.


Tuesday, 14 May 2019

18:00 - 22:30 – Welcome and Introduction (Mandatory to attend)

  • Welcome to participants & sponsors

  • Introduction to the Smart Mobility Institute

  • Presentation of the participants

  • Presentation and MaaS concept reveals by our sponsors

  • Dinner

Wednesday 15 May 2019

9h00 - 16h00 – Mobility as a Service Workshop (sponsors can attend as observer)

  • Session 1: Why to go from Fleet to Mobility and what is the goal?

  • Session 2: What are the essential steps in setting up a mobility programme?

  • Session 3: Exploring the common requirements of MaaS - Workshop

  • Session 4: Establishing the common requirements of MaaS – Workshop results

  • Session 5: Delivering the consensus around the common requirements of MaaS


9h00-9h45 - Session 1 : Why go from Fleet to Mobility, with what goal?

  • Via case study presentations from

    • Franz Fehlner, Allianz

    • Ross Harris, Bristol-Meyers Squibb

9h45-10h15 - Session 2: What are the essential steps in setting up a Mobility Programme?

  • Case Study explaining the set-up, the transformation from fleet to mobility strategy, the implementation and the monitoring of a Mobility Management Strategy ; followed by a Q&A session with the participants.

By Yves Helven, Expert Global Fleet and MD Connector


10h15-10h30 – Networking Coffee


10h30 – 10h50 – Session 3 : Insight into the MaaS offering

Presentation by Hikmet Çakmak, Fleet & Leasing Program Manager, Senior Consultant Mobility,  Frost & Sullivan

10h50 – 12h15 - Session 4 : Exploring the Common Requirements of MaaS

Workshop sessions :

  • Workshop 1 : What platform specifications and tech requirements are needed for MaaS ? Moderator : David Omodei, Sr. Procurement Engagement Manager MS-Fleet, Microsoft

  • Workshop 2 : How do we go about the cost of MaaS and the Total Cost of Mobility ? Moderator : Pim De Weerd, Global Commodity Manager Mobility, Philips


  • Workshop 3 : What are the hurdles to MaaS and how to overcome these hurdles ?
    Moderator : Steven Schoefs, Smart Mobility Management – Fleet Europe


12h15-13h15 – Networking Lunch


13h15– 14h45 – Session 5 : Establishing the Common Requirements of MaaS

  • Reporting about the outcome of the workshops


Presentation by Yves Helven, Expert Global Fleet and MD Connector

14h45-15h00 – Networking Coffee

15h00 – 16h00 – Session 6 : Delivering the consensus about the Common Requirements of MaaS

  • Consensus about the definition of MaaS and the needs and requirements corporate fleet and mobility managers have regarding MaaS.

Discussion moderated by Steven Schoefs, Smart Mobility Management – Fleet Europe 

16h00 - Closing

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Van Der Valk Hotel Brussels Airport

For this event we have chosen this comfortable hotel, very well located, next to Zaventem International Airport.


How to reach the venue?

By car

The Van der Valk Hotel Brussels Airport is located Culliganlaan 4, 1831 Machelen. There is a spacious underground car park.

By plane

Van der Valk Hotel Brussels Airport is located just five minutes away from Zaventem International Airport. A free daily shuttle service is available from and to the airport.

Address: Culliganlaan 4, 1831 Machelen

Hotel accommodation


The room rate is not included in the registration fee. We offer the possibility to book room accommodation directly with the Van der Valk Hotel at special rates.

Download the booking form and send it back to


Registration is free

Buyers only*

Book today to save your seat!

Open to 20 participants maximum

A buyer is an individual who has responsibilities in international fleet and mobility decision making. Examples: fleet manager, mobility manager, Purchase Manager, Chief financial Officer, Chief Operating Officer, Chief technology officer, HR Executive, Mobility Specialist, …


To register, fill in the form

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Do you need more information about the general organisation?


Virginie Emonts

Marketing & Event Coordinator

Are you Interested in a partnership?


David Baudeweyns

Sales Director


Elke Leën

International Key Account Manager


Daniel Savigny

International Key Account Manager


Caroline Thonnon

CEO and Business Development

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